NYC BASED - SHOPIFY STUDIO

We build

the tools

Shopify didn’t.

Snackery Labs is a Shopify studio solving the operational gaps merchants hit every day — one small bite at a time, starting with the one that costs you hours every time you run a promotion.

01 - THE APP

Snackery: Variant Discounts

Rule-based variant-level discounts for Shopify. Set filters, target exactly what you need, and be done in seconds — not an afternoon.

02 - THE STUDIO

Ecomm consulting and Shopify builds.

We help merchants build stores that work the way their operations actually need them to — not just the way the platform allows.

03 - MORE IN THE LAB... STILL POPPING 🍿
THE PROBLEM WE SOLVED

You have 1000+ variants.
Shopify wants you to select 100 of them 

individually.

We don’t think that’s a workflow.

 

Shopify’s discount engine stops at the product level. The moment you need variant precision at scale, you’re clicking one by one across your entire catalog. Every. Single. Promotion.

Set a rule, let Snackery find every matching variant automatically, and be done in seconds.

Without Snackery:

Discount every XL across 200 products. Select them manually. One by one. Every time you run a sale.

With Snackery:

Rule: Size = XL → 20% off
Every matching variant can be narrowed further with filter. Run the rule once — or re-run in one click whenever your catalog changes.

Shopify Collective Stores:

Can’t mark down prices directly — supplier syncs override them. Snackery applies discounts at checkout and never touches variant prices. Fully compatible.

Without Snackery:

 

Discount every XL across 200 products. Select them manually. One by one. Every time you run a sale. And hope you don’t miss any.

With Snackery:

 

Rule: Size = XL → 20% off


Every matching variant can be narrowed further with filter. Run the rule once — or re-run in one click whenever your catalog changes.

Shopify Collective Stores:

 

Can’t mark down prices directly — supplier syncs override them. Snackery applies discounts at checkout and never touches variant prices. Fully compatible.

SNACKERY: VARIANT DISCOUNTS APP

Build a rule. Target the right variants. Done.

The advanced rule builder lets you stack filters, set logic, and target exactly the variants you need — right up to Shopify’s 100-variant limit. Set it up once, edit it anytime.

1,000+ people trust Snackery Labs solutions
WHAT THE APP DOES

Precise discounts.

Zero manual selection.

Build sophisticated variant-targeting rules in seconds, then let Snackery handle the rest.
rule-variant-targeting

Rule-Based Variant Targeting

Stop selecting variants one by one. Set a rule, define your filters, and Snackery finds every matching variant across your entire catalog automatically. 

native-shopify-discount

Native Shopify Discounts

Creates real Shopify discounts, not compare-at price tricks. Applied to exactly the variants your rules match. Automatic or code-based. No workarounds, no hidden logic.

multi-field-filter

Multi-Field Filtering

Filter by option, price range, vendor, inventory level, SKU, product type, and collection. Stack as many filters as your campaign needs, in any combination.

and-or-logic

Advanced AND/OR Logic

Combine filters with AND/OR toggles to build sophisticated targeting rules. Hit the exact variant combinations that manual selection could never accurately achieve.

auto-sync

Rule Templates

Start from 15 pre-built templates across Amount Off, Buy X Get Y, and Free Shipping. Each template pre-fills filters so you can launch campaigns in seconds, not minutes.

scheduling

Campaign Scheduling

Set a start date, set an end date, and walk away. Your discount goes live and expires completely on its own without any manual toggling or late night check-ins.

shopify-collective

Shopify Collective Compatible

Snackery never touches your variant prices, so supplier syncs will never conflict with your active promotions. Built specifically for Collective-powered stores.

metafield-filtering

Metafield Filtering

Filter using your store’s own custom metafields. Values are pulled dynamically from your catalog so whatever metadata you’ve already built, Snackery can target it.

duplicate

Rule Management

Duplicate existing rules to speed up campaign setup. Export matched variants to CSV for reporting, analysis, or sharing with your team. Available on Growth plan.

rule-variant-targeting

Rule-Based Variant Targeting

Stop selecting variants one by one. Set a rule, define your filters, and Snackery finds every matching variant across your entire catalog automatically. 

native-shopify-discount

Native Shopify Discounts

Creates real Shopify discounts, not compare-at price tricks. Applied to exactly the variants your rules match. Automatic or code-based. No workarounds, no hidden logic.

multi-field-filter

Multi-Field Filtering

Filter by option, price range, vendor, inventory level, SKU, product type, and collection. Stack as many filters as your campaign needs, in any combination.

and-or-logic

Advanced AND/OR Logic

Combine filters with AND/OR toggles to build sophisticated targeting rules. Hit the exact variant combinations that manual selection could never accurately achieve.

auto-sync

Re-Run on Demand

When your catalog changes, re-run any rule in one click to pick up new matching variants and drop ones that no longer qualify. Your filters stay saved — just hit run.

scheduling

Campaign Scheduling

Set a start date, set an end date, and walk away. Your discount goes live and expires completely on its own without any manual toggling or late night check-ins.

shopify-collective

Shopify Collective Compatible

Snackery never touches your variant prices, so supplier syncs will never conflict with your active promotions. Built specifically for Collective-powered stores.

metafield-filtering

Metafield Filtering

Filter using your store’s own custom metafields. Values are pulled dynamically from your catalog so whatever metadata you’ve already built, Snackery can target it.

duplicate

Rule Management

Duplicate existing rules to speed up campaign setup. Export matched variants to CSV for reporting, analysis, or sharing with your team. Available on Growth plan.

SIMPLE PRICING

Pick your plan. Start discounting.

Start free, upgrade when you're ready. Cancel anytime.

Snack Pack - Starter

Everything you need to run rule-based variant discounts from day one. No fluff.

$4.99/Month

  • Code or Automatic: Up to 5 variant discount rules
  • Easy visual rule builder - filter products & variants
  • Advanced logic: Combine group rules, AND/OR, etc
  • Schedule campaigns with dates
  • Automatic syncing as catalog updates
  • Unlimited rules, product options, duplicate, export
BEFORE YOU INSTALL

Good questions.

Better answers.

Everything you’re wondering before you hit install.

Shopify lets you discount products or collections — but targeting specific variants means selecting them one by one. Snackery lets you set rules that automatically apply discounts to every matching variant across your entire catalog.

Yes — and that's partly why we built it. Snackery never touches your variant prices, so supplier syncs won't override your discounts. The discount applies at checkout, not at the product level.

Re-running any rule takes one click and immediately picks up new matching variants while dropping ones that no longer qualify. Your filters, schedule, and settings stay saved — you’re just refreshing the match.

Both. Run Snackery discounts as automatic discounts applied at checkout, or as code-based discounts customers enter themselves.

As many as your catalog has. That's the whole point.

No. Discounts are applied natively through Shopify — your storefront performance is unaffected.

Variant price, vendor, title, inventory and more. Growth plans enable you to target by Option name and value (Size, Color, Material, etc.) and metafields.

Yes — install and start free. No credit card required to get started.

READY?

Your variants aren’t going
to discount themselves.

THE STUDIO

Got a store to grow?

Strategy is the tool.

Snackery Labs also works directly with merchants. Shopify store builds, ecomm strategy, and consulting for brands that need more precision than the platform gives them out of the box.